Businesses also need simple online purchases: Balance makes that possible

Male and female handshake in the office.  Serious business and partnership concept.  Partners made a deal, sealed with a hand buckle.
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As consumers, we would all think very differently about e-commerce if it took 90 days to complete a simple online transaction. Today we are used to ordering something from Amazon and then getting a transaction notification from our bank seconds later. That’s not the case in the business-to-business world, where it can take up to three months for a purchase between two companies to move money from the buyer to the seller.

It’s 2022. Transactions of any kind shouldn’t be like this. Fortunately, Balance has come up with an answer to that problem.

Balance, the brainchild of a few former PayPal employees, explored the entire B2B transaction chain and then removed all the hurdles that slowed it down. Instead of going through a weeklong process of ordering, billing, shipping and payments through multiple methods, Balance streamlines the purchase for both the buyer and seller. Since an estimated 40% of all B2B payments in the US are still made by check, going digital with relative ease could eventually move such transactions out of the physical world into the e-commerce realm.

Buyers simply make their purchase through a built-in checkout on the seller’s website. With the same one-click simplicity of buying on Amazon or other consumer stores, buyers can choose their payment method (cheque, ACH, wire transfer or credit card) and then select delivery options and net payment terms.

Balance is also a huge boon for traders, marketplaces and manufacturers. Instead of billing customers and then waiting for payments, sellers can qualify buyers for net 30+ payment terms and process payments entirely through Balance. Even if a buyer wants to pay for their purchase in installments or in one lump sum up to 90 days after the transaction, Balance can transfer the seller’s money immediately. Merchants can maintain cash flow and scale their transaction volume without adding unnecessary overhead.

By shrinking that payout window from an average of 7 to 10 days to a whopping 20 seconds, many Balance users have impressed.

“Balance ended our four-year search for a payments experience built for our needs as a marketplace,” said Bryzos CEO Shep Hickey.

Best of all, Balance only charges one simple processing fee, so the company is actively interested in ensuring the long-term success of their customers. Interested readers can check out Balance by signing up for a free demo on the website to see how the solution can bring even the most unique payment streams into the modern age.

Prices and availability are subject to change.