Samsung must pay Australia $9.7 million for false watertight claims

CANBERRA, Australia: Samsung Electronics has been fined $9.65 million by Australia for releasing nine misleading advertisements about the incorrect water resistance of its smartphones.

The Australian Competition and Consumer Commission, which first sued the company in July 2019, added that Samsung Australia has admitted to misleading buyers of some of its Galaxy phones about their water resistance.

In a statement, Samsung said this was not an issue with current models sold in Australia.

Between March 2016 and October 2018, the company ran ads in stores and on social media claiming that the phones could be used in swimming pools or in seawater.

However, the Australian Competition and Consumer Commission received hundreds of complaints from users, claiming that the smartphones malfunctioned or even stopped working after exposure to water.

“The claims were a major selling point for these Galaxy phones. Many consumers who have purchased a Galaxy phone may have been exposed to the misleading advertising before deciding to buy a new phone,” said Gina Cass-Gottlieb, president of the Australian company. consumer commission. as quoted by Reuters.

The company said it agreed with Australia that its newer models of the smartphones didn’t experience the same issues with water exposure.